Fresh WhiteOctober 6, 2020
Fresh White 
For this project, we brought Fresh & White’s toothpaste benefits to life through a dynamic and engaging animation.
Through playful transitions, vibrant visuals, and smooth motion graphics, we visualized the toothpaste’s multi-mineral strength and peppermint freshness in a way that feels fun, fresh, and relatable. From depicting tough, resilient teeth to swirls of cooling mint energy fighting bacteria, every scene was designed to capture both scientific credibility and everyday lifestyle appeal, leaving audiences with a clear and memorable message: enjoy your meals with confidence, thanks to Fresh & White.
Through playful transitions, vibrant visuals, and smooth motion graphics, we visualized the toothpaste’s multi-mineral strength and peppermint freshness in a way that feels fun, fresh, and relatable. From depicting tough, resilient teeth to swirls of cooling mint energy fighting bacteria, every scene was designed to capture both scientific credibility and everyday lifestyle appeal, leaving audiences with a clear and memorable message: enjoy your meals with confidence, thanks to Fresh & White.
Contribution
Full production
Client
Silver Ant
Year
2025